Identify your unique point of view
Understand the 3 Cs of effective marketing
Plan your entire book
Master the writing process
Commit to a plan that works for you
Karen Lynn Maher is a top authority on mentoring CEOs and other executives through the self-publishing process. She is founder and CEO of LegacyONE Executive Communications, a Seattle-based leadership communications firm. LegacyONE clients emerge as thought leaders by writing compelling nonfiction books, articles, and other publications that broaden their visibility and credibility to attract their perfect client.